One company. One vision – articulated.
Opportunity:
After the acquisition of another global company, Volvo needed to ensure new and existing employees from multiple global regions were pulling in the same direction. The company wanted a unifying brochure that was written, designed, printed and globally delivered in three weeks for a company-wide meeting.
JFG Solution:
Met with corporate leaders and interviewed key individuals to write the story properly. Developed the brochure to give employees an understanding of what it means to be a part of the Volvo culture and the new direction. Translated into German, Korean and Chinese.
Results:
- Accelerated deadline met: all employees worldwide could take part in the simultaneous meeting.
- More unified understanding of company strategy – by employees in the USA, Canada, Brazil, France, Germany, Poland, India, Korea and China.
- Helped new employees feel a part of Volvo and less uncertain about their future roles.
Testimonial:
"I only have to say half a sentence and you've understood what is needed. You actually tend to understand what a customer needs before the customer does. You are no-fuss, no-nonsense people, very creative, effective and dependable. What else can I say? It's comforting to work with a team of people that you don't have to chase and check up on. And who, on top of everything else, are reasonably priced."
Beatrice Cardon, Vice President Corporate Communications
Volvo Construction Equipment
