It tows. It stows. It’s now sold near you.

Opportunity:

Tow-N-Stow is a trailer that transforms into a storage unit. Marketing a product no one has ever heard of before calls for a unique approach. The manufacturer, Lippert Components, needed to launch the product with the least amount of expense, get the word out and establish widespread distribution in the market.

JFG Solution:

JFG developed a national-branding campaign to launch all marketing efforts, including product logo, complete website redesign with optimization, web advertising, print advertising, direct mail to retailers, sales materials, PR, media kits, trade show support, event marketing and more.

Results:

  • First year sales of over $1.5 million and climbing.
  • Strategic retail placement, including The Home Depot, Ace Hardware and Sam's Club.
  • Increased trade show buzz, including the prestigious national Retailers' Choice Award.
  • Featured on TLC Designing Spaces and in news stories nationally.

Testimonial:

"The JFG management and creative staff are a very talented and dedicated group. They always generate great ideas and they all serve my company with timely communications and attention to many deadline-sensitive projects. I can always trust them."

Arnie Wolfe, Inventor
Tow-N-Stow Trailer & Storage Unit

Tow-N-Stow