Giving back to those who help others.

Opportunity:

Many non-profits in Western New York (WNY) are understaffed and under-budgeted. With ongoing government spending cuts and economic challenges, non-profits are at more of a disadvantage than ever. Main problems: fundraising, awareness, program support and participation.

JFG Solution:

JFG has taken the lead by being the only ad agency in WNY to participate in CreateAthon, a national, 24-hour creative blitz to provide free marketing, communications and web-related materials to non-profits. Utilizing brainstorming sessions, overnight creative and peer reviews, JFG partnered with Entercom Buffalo, Lamar Advertising, WGRZ Channel 2 News, Acorn Studios, printers and others to deliver critical, mission-supporting web work, broadcast spots, print materials and more for 11 local non-profits thus far.

Results:

  • Thousands in new donations and support dollars for each non-profit.
  • 36 new creative projects printed and broadcasted.
  • Dramatically-enhanced local and national presence for each non-profit.
  • JFG named Opportunities Unlimited Philanthropist of the Year.
  • JFG named Compass House Corporate Champion.

Testimonial:

"Thank you so very much for all your hard work. Your ideas were wonderful and the logo, brochures, and ads came out great. You were a pleasure to work with. Our entire Board is very pleased with the completed project."

Patty Murray, Board Chair
Hope For Two…The Pregnant With Cancer Network

CreateAthon